Your Website Should Help You Get More Customers.
I build WordPress and Divi sites for established businesses. Fast, clear, and easy to contact. If the current site looks fine and still does not bring in leads, that is the problem I fix.
A Good-Looking Website Can Still Cost You Customers.
Pretty is not the job. If the site is slow, vague, or hard to contact, people leave. Then SEO and ads just send more people into the same dead end.
Slow
Heavy images and too many scripts make people leave on their phone before they see what you do.
Invisible
If the pages do not clearly say what the business is, Google has nothing solid to rank.
Confusing
If it takes three clicks to figure out what you do or how to reach you, they bounce.
Unmeasured
If forms and text links are not tracked, you are guessing which pages actually bring in work.
Help People Find You, Understand You, and Contact You.
That is the job. Not a mood board. Not a stack of service icons. A site that makes the next step obvious.
Be findable
Clear pages give SEO and ads somewhere honest to send people. You cannot advertise your way out of a weak site.
Explain the work
Say what you do, who it is for, and what happens after they contact you. No filler.
Make contact easy
A form that is not a chore, and a text number that actually opens Messages.
Know what worked
Track form submits and key clicks so you can see which pages produce inquiries.
I Start With What the Website Has to Accomplish.
Before design, we get specific: who it is for, what is not working, and what a visitor should do. That decides the pages, the copy, and the form. WordPress and Divi come after the plan, not before it.
- What the business actually sells
- Which pages the site needs
- Copy that states the offer
- WordPress and Divi on desktop, tablet, and phone
- Speed, forms, and tracking before launch
Two recent builds
GAC Architectural Systems is a contractor site: capabilities, real projects, a way to submit a job. Tech Sales Portal is software field techs actually use. Same standard, different problem. I do not force every business into one template.
The Site Is Built Around the Business, Not a Theme.
Scope changes with the job. A commercial contractor site is not a field-sales portal. The pieces below are what a serious WordPress build usually needs.
Pages that match the sale
A sitemap for how people actually buy, not a generic Home / About / Services dump.
Copy that says the thing
What you do, who it is for, what to do next. If a sentence could sit on any agency site, it gets cut.
WordPress and Divi that work on a phone
I check buttons, forms, and headings on a real phone. Shrinking the desktop layout is not a mobile site.
SEO in the build
Headings, titles, internal links, and crawlable pages. Rankings still take work after launch. The foundation should not fight you.
Speed and readability
Compressed images, fewer scripts, contrast you can actually read, buttons you can tap.
Forms and tracking
The form should arrive. We should be able to see that it arrived. CRM and ads connect when the project needs them.
Technical Quality Is Not a Badge. It Is Whether the Site Holds Up.
Speed, mobile, and tracking are part of the job. They are not a slide at the end of a proposal.
Core Web Vitals
Load, tap delay, and layout shift get handled during the build, not as a panic the week after launch.
Structured data
Schema when it matches the business. I do not dump fake FAQ markup on every page.
Conversion tracking
Form submits and key clicks. Not a soup of tags nobody reads.
It has to work in a hand
Headings, buttons, forms, and nav get checked on phone and tablet, not just in the Divi preview.
Accessibility
Contrast, headings, tap targets, and links a keyboard can reach. Basic professionalism, not a buzzword.
A Divi setup you can edit
Presets, reusable layouts, and as little custom code as the job needs so you are not stuck.
A Clear Path From the First Message to Launch.
No mystery phases. Learn the business, plan the pages, build the site, then test it like a customer would.
Learn
What the business does, what is broken, who it is for, and what a win looks like.
Plan
Pages, message, form, and what needs to connect before anyone opens Divi.
Build
WordPress and Divi, real content, compressed images, working forms.
Test and launch
Phone, tablet, desktop. Forms, links, speed. Then it goes live.
Get the Website Right. Then Spend on Getting Found.
A site does not create demand by itself. Once it is clear and fast, SEO, Google Business Profile, and ads have somewhere worth sending people.
After the site is ready, we can add:
- On-page SEO and content
- Google Business Profile
- Google Ads on pages that already convert
- Landing pages for a specific offer
- CRM only if follow-up is actually broken
Website Development FAQs
Straight answers. No brochure language.
Do you build websites with WordPress and Divi?
Yes. WordPress and Divi. You can edit it. The platform is not the product. Pages, copy, speed, and a working form are the product.
Is SEO included in the website build?
The build includes titles, headings, internal links, and a crawlable structure. That is the foundation. Ongoing SEO — content, Google Business Profile, links — is separate work if you want it after the site is live.
Will the website be optimized for mobile devices?
Yes. I check it on a phone. Buttons, forms, headings, and horizontal scroll. A desktop layout squeezed down is not a mobile site.
Can the website connect to analytics, advertising and a CRM?
Yes, when the project needs it. Analytics, form tracking, ad pixels, CRM. I do not install a stack of tags just in case.
What happens after the website launches?
We make sure forms work, the site is indexed, and you can edit the pages. Next is usually SEO or ads — only after the site can actually convert a visitor.
If the Website Is Not Bringing in Customers, Tell Me What’s Broken.
Send a message or text 407-588-9786. I reply within one business day. I do not take inbound calls.